In recent years, customer loyalty programs have become a cornerstone for driving repeat business. POS systems with integrated loyalty features provide businesses with tools to reward loyal customers, boost retention, and tailor reward strategies based on customer behavior.
This guide highlights the top POS systems with loyalty program features and explains how they cater to various industries.
Why Use POS Systems with Built-in Loyalty Programs?
POS systems with built-in loyalty programs don’t just process sales—they turn one-time shoppers into repeat customers. By combining seamless transactions with tailored rewards, these systems help you build lasting customer relationships and boost your bottom line.
Key Benefits:
- Boost Customer Retention: Reward programs incentivize repeat visits, keeping customers coming back for more.
- Increase Sales: Loyalty perks encourage customers to spend more to unlock rewards, driving revenue.
- Streamline Operations: Integrated systems make it easy to manage purchases, rewards, and customer data in one place.
- Personalized Marketing: Use customer insights from the POS to tailor promotions and campaigns.
- Track Success: Built-in analytics let you measure the impact of your loyalty program in real time.
- Integrated Data Insights: Track purchase trends and preferences for tailored marketing campaigns.
Top POS Systems with Built-In Loyalty Programs
| POS System | Best For | Key Features | Price |
| SumUp | Budget-Friendly Options | – Affordable and easy to use
– Customizable rewards – Mobile-first loyalty tools |
Starts at $99/month |
| Lightspeed | Retail and Omnichannel Sales | – Advanced customer insights
– Points-based reward systems – Integrated CRM |
Starts at $89/month |
| Square | Small Businesses and Startups | – User-friendly loyalty add-ons
– Automated email campaigns – Customizable tiers |
Free plan; Loyalty add-on starts at $45/month |
| Loyverse | Free and Mobile-Friendly | – Free loyalty features
– Intuitive customer tracking – Works on Android and iOS |
Free for core features |
| Revel Systems | Enterprise-Grade Solutions | – Multi-location loyalty syncing
– Advanced customer segmentation – Robust analytics |
Starts at $99/month |
| Clover | Versatility in Loyalty Programs | – App-based loyalty customization
– Hardware flexibility – Detailed purchase tracking |
Starts at $14.95/month |
| Toast | Restaurants and Cafes | – Restaurant-focused rewards
– Guest feedback integration – Mobile ordering compatibility |
Starts at $69/month |
Best POS with Built-in Loyalty Programs
1. SumUp – Best for Budget-Friendly Options
SumUp is an affordable POS solution with loyalty tools ideal for small businesses just starting with rewards programs.
- Key Features:
- Customizable rewards programs based on purchase frequency or amount.
- Mobile-first platform for flexibility on the go.
- Simple setup with no technical expertise required.
- Price: Starts at $99/month.
2. Lightspeed – Best for Retail and Omnichannel Sales
Lightspeed stands out for its robust loyalty tools tailored to retail businesses. Its CRM capabilities help businesses deliver personalized rewards.
- Key Features:
- Advanced customer insights and purchase history tracking.
- Points-based loyalty programs customizable to your branding.
- Integration with omnichannel sales platforms for seamless operations.
- Price: Starts at $89/month.
3. Square – Best for Small Businesses and Startups
Square’s loyalty add-on is perfect for small businesses looking for a simple and scalable solution.
- Key Features:
- Automated email and text campaigns to re-engage customers.
- Customizable reward tiers for flexibility in program design.
- Easy integration with existing Square POS systems.
- Price: Free POS; loyalty add-on starts at $45/month.
4. Loyverse – Best for Free and Mobile-Friendly Loyalty Features
Loyverse offers a free POS system with integrated loyalty tools, making it perfect for startups and small shops on a budget.
- Key Features:
- Free built-in loyalty tools with customer points tracking.
- Works seamlessly on mobile devices (Android and iOS).
- Customizable reward programs with no subscription costs.
- Price: Free for core features.
5. Revel Systems – Best for Enterprise-Grade Solutions
Revel Systems is designed for large-scale businesses that need advanced loyalty tools and multi-location syncing.
- Key Features:
- Syncs loyalty programs across multiple locations.
- Provides customer segmentation for tailored rewards.
- Deep analytics to monitor and optimize program performance.
- Price: Starts at $99/month.
6. Clover – Best for Versatility in Loyalty Programs
Clover offers flexibility with its app-based loyalty tools, allowing businesses to design and manage unique rewards systems.
- Key Features:
- Offers a variety of third-party loyalty apps for customization.
- Tracks detailed purchase behavior to refine rewards.
- Supports both in-store and online rewards management.
- Price: Starts at $14.95/month.
7. Toast – Best for Restaurants and Cafes
Toast is a restaurant-focused POS system with loyalty tools designed to improve guest retention and satisfaction.
- Key Features:
- Integrates guest feedback directly into loyalty programs.
- Allows customers to earn points through mobile ordering.
- Real-time syncing between orders and loyalty systems.
- Price: Starts at $69/month for basic plans (processing fees apply).
How to Choose the Right POS System for Your Loyalty Program
The right POS system can take your loyalty program from basic to brilliant. It’s not just about processing transactions—it’s about understanding your customers, rewarding their loyalty, and driving repeat business. To choose the best system, focus on features that align with your goals, like seamless integration, customer insights, and scalable rewards management. With the right POS, loyalty isn’t just earned—it’s maximized.
- Assess Your Business Type:
- For restaurants, consider Toast or Clover for industry-specific features.
- Retailers should explore Lightspeed or Revel Systems for advanced CRM tools.
- Set Your Budget:
- If you’re starting out, Loyverse and SumUp offer affordable or free solutions.
- For enterprise businesses, Revel Systems delivers robust features worth the investment.
- Scalability and Customization:
- Choose a system that can grow with your business and adapt to customer preferences.
- Ease of Use:
- Ensure your team can easily navigate the loyalty tools to maximize customer engagement.
Conclusion
POS systems with built-in loyalty programs are essential for businesses that want to retain customers and boost sales. Whether you’re a small business looking for cost-effective tools or a large retailer needing advanced features, there’s a solution tailored to your needs.
For startups and small-scale operations, Square and Loyverse offer accessible entry points. For enterprises, Revel Systems and Lightspeed provide comprehensive tools to engage customers and scale rewards programs.
Pro Tip: Always test the loyalty features in a demo or trial to ensure compatibility with your business model before committing.
With the right POS system, you can build a loyal customer base that keeps coming back for more!
